Supercampeón is a parody of certain television programmes and their role in the construction of the spectators’ identities. It recreates a typical children’s programme, such as Sesame Street, with a puppet presenter who appears between the different content pieces of the programme. In Supercampeón we have Mr. CD Eyes as presenter –one of the alter egos of the artist- who interviews the musician Genis Segarra, member of the music group Astrud.
But in contrast to the complacency and superficiality of the television episodes that we are used to watching daily, in this piece we get tension and distress between the characters. Genis doesn’t seem to be willing to accept the series of clichés about youth that Mr. CD Eyes is trying to force on him. In addition, the musician is extravagantly dressed, making it difficult for the presenter to frame him within the stereotypical image that he wants to present of youth as source of happiness and modernity.
This piece enacts a caustic critique of the cliché image of youth constructed by the mass media. Now, more than ever, youth has become a malleable and superficial notion... a consumer brand stripped of all of its rebellious anti-capitalist force.
Congost works within different fields in order to think about the creative process and the production of art works, as well as the way in which these works are interwoven with life. His aesthetic referents stem from the pop universe, from popular music and mass aesthetics, from the music video and B movies, as well as TV culture. His work analyses the encounters between high and low cultures in art forms that go from design to music, from the fashion of youth subcultures to the advertising industry.