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At the sound, a mantra reciting colors depending on the objects or beings that carry them. In the picture, a hand showcases and examines tab by tab a color catalog for printing (Pantone) whose references have been modified with the ideas that are named. The various associations between color and concept have a hypnotic journey through the different meanings. The viewer in his mind is capable of displaying both the motives and, briefly, the times when he felt each color being named.
Tomorrow's Colors per Ivan Chermayeff
Càmera: Eugènia Balcells
So, lectura: Peter Van Riper
Muntatge: Eugènia Balcells